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HALCO

HALCO

HALCO

Halco Tackle Company began business in 1950, when Hal Cooper, an engineer by profession, started making metal lures and fishing rigs in small premises in Mosman Park, Western Australia. Neil Patrick purchased the company in 1980 and began a program of innovation and expansion that has taken Halco into the manufacture of a vast range of plastic and wooden lures, as well as the original product lines. In late 2001 Neil’s son Ben purchased Halco to continue the family tradition of lure manufacturing. Halco is now Australia’s foremost and biggest lure manufacturer with the acquisition of RMG Lures and Tilsan Lures. RMG lures are sold under the Halco brand in overseas markets, whilst the prestigious timber lure brand Tilsan Lures is growing in demand in export markets as the quality of these unique lures is fast being recognized. All of Halco’s brands are synonymous with quality and widely regarded as lures that are not only built to last, but are unsurpassed when it comes to catching fish.It was inevitable that lures of this quality were too good to simply remain at home and Halco now exports to over 70 countries. Halco is actively seeking to expand its export base with a strong overseas marketing push, fueled by rapid growth in sales and product lines. The development of new and exciting lures is a major priority and there are a significant number of products either planned or in the prototype stages. Halco is an Australian owned and run business based in Fremantle Western Australia, with a small and effective management team that brings with it a wealth of design, manufacturing and marketing experience, not to mention a lifelong love of fishing. What sets Halco apart from its competitors is its wealth of fishing experience, particularly in regard to lure fishing. This understanding of what it’s like to be a dedicated angler is what makes the difference when it comes to designing, testing and manufacturing lures. Ben, Neil and the rest of the development team have spent countless hours in Western Australian, Northern Territory and Queensland waters putting the lure range through a program of development and refinement. They even submit their lures to testing regimes overseas and recent tests have been carried out in Malaysia, Egypt, the Canary Islands, the Czech Republic and Russia to name a few. Halco Tackle was placed third for all the IGFA salt water world records captured on lures for 2004. Halco added the prestigious Best Hard Body Lure at the 2005 Australian Tackle Show later that year to add to its already impressive collection of industry awards. This year Halco won the coveted award by the International Game Fishing Association for the lure company with the most world records in 2006 in fresh water. This is a huge achievement considering the relative size of its direct opposition and bodes well for the future. With the benefit of being a long established company with a forward looking, experienced and innovative management team, Halco is determined to significantly increase its share of the world lure market as they move into the future.

http://www.halcotackle.com

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